Tag Archives for " Sales Performance Levers "

The Sliding Scale of Sales Transformation

The Sliding Scale of Sales Transformation Cover

Sales Transformation. It’s a term that means different things to different people. I’ve been involved in sales transformations that were entirely focused on getting the best-possible performance out of the sales force (ranging from a 30 to 600 percent increase in sales), independent of retooling the rest of the organization. In my experience, the potential […]

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Sales Enablers: For Best Results, Focus on Sales Force Performance (not Sales Reps)

sales enablers focus on sales force performance artwork

  Have you reviewed sales enablement job descriptions lately? As members of the burgeoning Sales Enablement Society or the Sales Enablement Community of ATD (and almost anyone close to the Sales Enablement market) will tell you, “sales enablement” means different things to different people, and is being executed differently in different organizations. This certainly is apparent in […]

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The Simple Truths About Selling

Simple Truths About Selling

    It is a riddle, wrapped in a mystery, inside an enigma; but perhaps there is a key. ~ Winston Churchill. Complex B2B selling is not easy, but it is a lot simpler than some want you to believe. I think it makes sense to step back sometimes, and take a look at things through […]

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How to Align the Sales Performance Ecosystem to your Customer Lifecycle

I enjoy writing about what I call the Sales Performance Ecosystem.  I’ve written about it multiple times and have approached it from multiple angles. Aligning (the right) elements (at the right time) across the ecosystem is one of the quickest ways to radically improve your organization’s sales performance.  Since many of the elements intertwine and should […]

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Stop Wasting Money on Sales Training

Stop Wasting Money on Sales Training

If I hear, “Sales training doesn’t work” one more time, I think I’ll scream. If done well, sales training works fine, for what it’s designed to do. This may spark a semantics debate, especially with my friends in the sales consulting space and others with a performance-orientation, but to me, training – in and of itself […]

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The Path to Sales Growth through Customer Focus – Part 3

This post continues the previous discussions of enabling sales growth through customer focus. In my opinion, the journey toward sales growth starts and ends with our customers, so I’m not sure why our customers aren’t always the foundation of our sales processes, methodologies, and messaging, but I can testify that many companies still need improvement […]

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The Oversimplification of Sales Performance Work

The Oversimplification of Sales Performance Work Yes, you read that right.  I’m worried about some of the things I’m reading and trends I’m seeing in the world of sales performance improvement.  Simple is good.  Oversimplified is not. If you’ve been reading my work for a while, you may remember that I define performance levers as […]

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