The Path to Sales Growth through Customer Focus – Part 1
The journey toward sales growth starts and ends with our customers. If we want to grow our companies, marketing and sales must align with an unwavering focus on our customers, building everything around them. The need for customer focus goes beyond marketing and sales, of course, to include implementation, execution, and service delivery, but this […]
Continue readingHow to Increase Sales with Top Performer Analysis – Part 2
In part one of this series, I discussed the misnomer inherent in the term “best practices” and recommended “top performer practices” instead. I also pinpointed the reason for the bad reputation, since poorly executed best practices projects often fail to produce tangible results. In the projects I’ve run over the past 25+ years, I’ve learned […]
Continue readingHow to Increase Sales with Top Performer Analysis – Part 1
The term “best practice” is tossed around a lot. These days, it’s sometimes met with a groan or disbelief. There are many reasons for that, some valid, some not… but two of the most prominent reasons seem to be: The reaction to the misnomer inherent in the phrase “best practices.” The fact that it’s been […]
Continue readingWe Live in Different Sales Worlds
I Love a Good Rant In 1989, Richard Bach released his follow-up book to “Jonathan Livingston Seagull,” called “Illusions: The Adventures of a Reluctant Messiah.” In the book, Bach struggles to learn from his new friend, Donald Shimoda, a man Bach believes is a Messiah who quit the job, but found him – based on […]
Continue readingLaunch Redux – Deja Vu All Over Again
Okay, it’s true. I’m calling a “Do Over.” I announced, in mid-November of 2012, what I’d be doing with this blog. It hasn’t happened. Ouch. I know. Shortly after the announcement, I got embroiled in the end of several-month career search, navigated multiple offers (fortunately), landed a new gig, took a vacation for the holidays, and […]
Continue readingWhat to Expect From This New Blog – Transforming Sales Results
Welcome to Transforming Sales Results at https://www.mikekunkle.com! Well, the relevant posts from my old blog are transferred here, and despite the fact that I’m still figuring out parts of WordPress, I suppose this is a sort of delayed Grand Opening. Please grab a balloon and feel free to wander around or even sign-up to receive […]
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